Webinar: Marketing Canadian Manufacturers to the World – Dollars and Sense
Published by Derek Lothian
December 12, 2012
In a highly competitive global arena, Canadian manufacturers often underestimate the value of marketing. It helps build your brand and highlights why potential customers should take notice. How you sell a product is as important as how you produce it.
Join Patrick Whyte, CEO of Comtek Advanced Structures, for a free, one-hour webinar from 1 - 2 p.m. EST on Wednesday, December 12, as he explains how implementing an effective marketing strategy has translated into notable business growth for the Burlington-based composites manufacturer. Whyte, along with Lisa Shepherd and Karen Hazan of The Mezzanine Group – Comtek’s marketing partner – will share tips for how to develop a marketing strategy in the manufacturing sector, and what tactics you should leverage to maximize your ROI.
Registration for this webinar is free for CME members and special invitees; however space is limited. Reserve your spot today by signing up at http://cme-mec.adobeconnect.com/dollarsandsense/event/registration.html.
Please remember your username and password, as you will need it when logging in. Upon registration, you should also receive a confirmation e-mail with further details. If you do not, contact Derek Lothian at firstname.lastname@example.org or call 613-238-8888 ext. 4228.â€‹
Time: 1 - 2 p.m. EST
Cost: Free for CME members